Huaxin Ine Yakakura-Yakakura Tekinoroji Yekutsvagisa Uye Chikwata Chekuvandudza Yakatsaurirwa Kuvandudza Kugadzira Fenicha, Tekinoroji, uye Hunhu Kupa Ruzhinji Rwakawanda rweBhokisi&Dislpays.
Iko kutaridzika kwekuona kwakagadzirwa nekurongedza kwakanaka kunogona kugara kumutsa maonero akanaka evatengi. Panguva imwecheteyo, inogona kuramba ichidzamisa chimiro chechigadzirwa mukutenga kwevanhu uye kushandisa zvakare uye zvakare. Naizvozvo, kumabhizinesi, kutarisisa kurongedza dhizaini yezvigadzirwa kudyara mumufananidzo wakanaka wezvigadzirwa.
Chimiro chakanaka chechiratidzo chinoumbwa nezviratidzo zvekutengesa zvakasiyana, mazita ezvigadzirwa uye masirogani ekushambadzira mudhizaini yekushambadzira. Kuchengeta kubatana kwekuona kwezvinhu izvi pane yekurongedza kunobatsira kumisikidza mufananidzo wekambani uye kuumba yakasarudzika hunhu hwemhando. Iwo magiraidhi uye zvigadzirwa zvemifananidzo zvakasarudzirwa kurongedza zvinofanirwa kubhadhara zvakanyanya kuchinjika kune zvirimo uye chimiro chekukwezva brand. Vagadziri vanogona kugadzira magiraidhi zvinoenderana nechigadzirwa chinzvimbo kuratidza dingindira, uye kunyatsoratidza zviri mukati uye chimiro chechigadzirwa mukugadzira. Semuenzaniso, kutaridzika kwechigadzirwa kunogona kutorwa zvakananga semufananidzo mukuru papakeji kuti uwane kufanana kwepakeji uye chigadzirwa, ichigadzira inowirirana mukati nekunze.
Mafungiro anodiwa ekugadzira dhizaini anogona nyore kusiyanisa chigadzirwa kubva kumhando. Kwete chete inogadzira magiraidhi nemifananidzo, asiwo inowedzera kutarisisa kwevatengi kune chigadzirwa. Haisi iyo yakakosha kune chigadzirwa pachayo, asiwo kune iyo yose mhando, nekuti iyo zvakare isina kunanga inoratidza iyo brand yekurongedza mufananidzo. Ngatitaure nezve mashoma akakosha ekurongedza ekugadzirisa mitemo.
(1)Nzwisisa Vatengi'Need
Zvakakosha kunzwisisa zvinodiwa nevatengi. Mutengi ndiye anoita sarudzo. Usati wagadzira, zvinodikanwa kuita ongororo yakakwana yevateereri vanotarirwa nemutengi. Izvi hazvingobatsiri maonero ekambani yako yevatengi, asi zvakare zvichaita kuti zvive nyore kune vatengi kuti vanzwisise meseji yako yekurongedza dhizaini inoburitsa.
(2)Kushanda
A yakanaka bepa bhegi kurongedza, kushanda kwakakosha, zvione semukana wekufunga izvo vamwe vasingagone kufunga nezvazvo, rega vatengi vanzwe kuti uri kufunga nezvavo. Iyo yakanyanya kugadzira iyo bhegi bhegi, iyo inonyanya kumira kubva kune vezera rayo. Rangarira kuti chigadzirwa chako chii, hachisi chigadzirwa chese chinoda dhizaini yakasarudzika. Kana uri kugadzira bhokisi rezvishongo, yeuka kuti vose vana nevakuru vanogona kuibata. Kana iwe uchigona kufunga nezvebhokisi rinosangana nezvose izvi maitiro, ita! Rectangles (rectangles) ave akakurumbira kwenguva refu. Iwe haufanirwe kugara uchifunga nezve bhokisi chimiro.
(3)Design Style
Imwe yeanonyanya kupisa maitiro mumakore mashoma apfuura uye ikozvino minimalism. Pane chikonzero cheizvi. Munyika yanhasi iri kuramba ichioma, kuva nyore kunofadza. Saka, kukwezva vatengi kushandisa chigadzirwa, varatidze kuti zviri nyore sei neyakapfava yekurongedza dhizaini. Kana iwe uchizotora nzira iri nyore, chengetedza zvese zviri nyore, zvine mashoma emifananidzo zvinhu, ari kupera magirafu, uye kubatanidza mavara kuita kuti chigadzirwa chitaridzike chakanyanya kuumbwa. Kune mavara mashoma, hapana mapatani, uye zvinyorwa zvishoma. Kunyangwe iyo dhizaini iri nyore, ichiri kuita kuti vatengi vanzwisise zvakajeka ruzivo uye ruzivo rwechigadzirwa. Izvi ndezvimwe zvekugadzira zvinhu zvekufunga nezvazvo.
(4) Brand Positioning
Kungave kurongedza kwechigadzirwa chimwe kana akawanda zvigadzirwa, zvakakosha kuti vatengi vazive kunobva chigadzirwa. Pepa bhegi kurongedza ndeimwe yenzira dzekusimudzira brand yekambani yako. Iwo makuru portal mavhidhiyo, webhu dhizaini uye akasiyana epuratifomu mazano anongosimbisa yavo chigadzirwa kurongedza. Chii chinoita kuti mhando iyi ive yakasiyana? Nzira yekumira sei kubva kune dzakawanda zvigadzirwa zvakafanana? Mushure mezvose, pasina zvigadzirwa izvi, kambani inogona kunge isipo zvachose!
(5) Packaging Safety
Chinangwa chekutanga chekurongedza kwechigadzirwa ndechekuchengetedza zvigadzirwa, uye dhizaini yekurongedza inofanirwa kufunga nezvekuchengetedza, kusanganisira kuchengetedzeka kwepakiti pachayo uye kuchengetedzeka kwezvinhu zvakaputirwa. Dhizaini yekurongedza inofanirwa kusarudza inonzwisisika yekurongedza zvinhu zvinoenderana nehunhu hwechigadzirwa, uye funga zvese zvinhu zvakaita sekurongedza, kuchengetedza, chekufambisa uye kushandisa kuve nechokwadi chebenzi.
(6) ZvakatipoteredzaFriendly
Kuchengetedzwa kwezvakatipoteredza kunoitwa kubva pamatanho maviri. Imwe haifaniri kurongedzerwa nekupambadza zviwanikwa, uye imwe ndeyekutarisisa nezvesainzi mukushandiswa kwezvinhu, uye kunyatsofunga nezve dzimwe nyaya dzine chekuita nekushandiswa kwemabhegi emapepa, sekunge kune mhedzisiro pahutano hwevanhu, uye kana kurapwa kwezvinhu zvekurongedza zvinogona kushandiswazve uye kushandiswa zvakarekuwana"Green" kurongedza.
Dhizaini yebhegi yepepa inofanira kunge iri nyore uye yakanaka. Mukudhinda kwebepabhegi, logo kana zita rekambani rinowanzova chiso chikuru, kana huzivi hwebhizinesi hwekambani hunowedzerwa. Usave wakaomesesa kana uchigadzira chitarisiko, inonyanya kushandiswa kudzamisa maonero evatengi pakambani. Kana zvakanyanya kuoma, pachava nekunzwa kwekuzivisa mauto kuti atore tenzi, kuitira kuti vatengi varege kunzwisisa zvinorehwa.bepabag.
Muhupenyu hwezuva nezuva, mapepa emabhegi anowanikwa kwose kwose, makuru uye maduku, emarudzi ose. Tarisa pabepa bhegi riri muruoko rwako woshamisika kuti chii chiri chinhu. bepa chete? Pamusoro pepepa, kune zvakare epurasitiki, naironi, nezvimwe, asi kune akati wandei marudzi emapepa ega. Ndeapi marudzi emapepa emabhegi zvinhu akajairika?
(1) Pepa YakavharwaPepaBag
Kusarudza bepa rakavharidzirwa kugadzira mabhegi emaoko rinoratidzwa nekumhanya kuri pakati nepakati, rakatsetseka pepa pamusoro, kuchena kwepamusoro, kutsetseka kwepamusoro, kupenya kwakanaka, uye zvakare kunoita kuti akadhindwa magiraidhi uye mapikicha ave neatatu-dimensional pfungwa. Nekuti bepa rakaputirwa rine kuchena kwepamusoro uye kupenya, uye ine kudhinda kwakanyanya, murongi anogona kusarudza akasiyana mapikicha uye mavara mabhuroko noushingi, uye kushambadzira mhedzisiro yakanaka. Mushure mokunge bepa rakaputirwa rakafukidzwa nekupenyalaminationkana Mate lamination, haina kungoita mabasa ehunyoro-uchapupu uye hunogara kwenguva refu, asiwo inotaridzika zvakanyanya kunaka. Pepa rakavharwa ndeimwe yeanonyanya kufarirwabepabhegi kugadzira zvinhu. Iyo inowanzoshandiswa ukobvu ndeye 128g-300g. Kudhinda mhedzisiro yebepa rakaputirwa yakafanana neyeiyo chena kadhibhodhiuye tiye ruvara rwakazara uye kupenya. Kuenzaniswa nekadhibhodhi chena, kuoma hakuna kufanana neiyo yekadhibhodhi chena.
(2)Brown Pepa Bag
Kraft mapepa mabhegi anonziwo natural kraft paper. Iine simba rakanyanya kusimba, kusimba kwepamusoro, kazhinji kacho brownish yellow, simba guru rekubvarura, kuputika uye simba rine simba, uye rinoshandiswa zvakanyanya mumabhegi ekutenga, maenvelope, nezvimwewo. Pamusoro pepepa jena re kraft, ruvara rwemashure e-general kraft paper rakasviba. , saka inonyanya kukodzera kudhinda zvinyorwa zvakasviba nemitsetse, uye mamwe mavara akasiyana-siyana anogona kugadzirwa. Kraft mapepa mabhegi haawanzo kuvharwa uye ndiwo anodhura mabhegi emapepa. Inowanzoshandiswa ukobvu ndeye 120 magiramu -300 magiramu echisikigo kraft bepa. Kraft bepa rinowanzokodzera kudhinda-ruvara rumwe kana maviri-mavara uye asina kuoma manyoro. Kuenzaniswa nepepa jena makadhi, chena kraft bepa uye rakavharwa, mutengo weyero kraft bepa ndiyo yakaderera.
(3)White Card Pepa Bag
A bepabhegi rakagadzirwa nekadhi jenabepainoshamisapepa chipobag. White cardbepayakasimba uye yakakora, nekuoma kwepamusoro, kuputika kwekudzivirira uye kutsvedzerera, uye pepa repamusoro rakati sandara. Iyo inowanzoshandiswa ukobvu ndeye 210-300 magiramu echena kadhibepa, uye inonyanya kushandiswa i230 white cardbepa. The paper bag rakadhindwa pawhite cardbepaizere neruvara uye manyorerwo epepa zvakare akanaka kwazvo, inova sarudzo yako yekutanga kugadzirisa. Vanoronga vanowanzo shandisa izvikutenga mapepabhegi rembatya dzepamusoro-soro kana zvekutengesa. White cardbepamabhegi ndiwo anonyanya kudhura emhandobepamasaga.
(4)Special Pepa Bag
Pamusoro pezvinyorwa zvemapepa zviri pamusoro, panewo pepazvinhu zviri kushandiswa kugadzira paper bag,inonzi special paper.Bepa rinokosha rine ruvara uye patani kana yapera. Hapana chinodiwa kudhinda ruvara.
Sezvambotaurwa pamusoro apa, mapepa akavharidzirwa uye mapepa anokosha anonyanya kushandiswa kugadzira mapepa ekutenga mapepa. Pano tinokurukura nezvekusiyana pakati pavo pavanenge vachishandiswa kugadzira bhegi repepa, uye zvakanakira nekuipira kwavo.
(1) Kazhinji Inoshandiswa Yakavharidzirwa PepaMaterial
1.1n mazwi enguva uye mutengo, aya mapepa ane mukana wekushomeka mumusika neiyo yakafanana process tekinoroji, zvinoreva kuti inogona kutengwa chero nguva.
1.2Panyaya yechitarisiko, nekuti mazhinji emabhegi emapepa pamusika akatogadzirwa nezvinhu izvi, ihwo hunyoro hwakaneta kune vatengi. Kunyange kana hunyanzvi hwacho hwakatanhamara, hahusati huchigadzira uye hunokwezva.
1.3Panyaya yekubudirira kwemari, mari yemabhegi emapepa haizove yakanyanya kukwirira nekushandisa izvi zvakajairika mapepa. Pasi pemaitiro akafanana, aya akajairwa mapepa anogona kuchengetedza anopfuura makumi mana muzana emutengo wezvinhu.
(2) Mapepa Anokosha Anonyanya Kushandiswa
2.1 Panyaya yenguva uye mutengo, zvisinei kuti chiiumhizhandiko kuti, zvinhu zvebepa rinokosha pacharo hazvisi mukutenderera. Kana iwe uchida kugadzirisa betch yepepa yakakosha, zvinotora zvishoma semazuva mashanu, kana kupfuura vhiki., yakareba kupfuura kushandisa zvinhu zvakajairika zvepepa.
2.2 Panyaya yechitarisiko, nekuda kwemamwe maitiro akakosha ekugadzirira kwebepa rakakosha, kana kumwe kushongedza nemaziso maviri, bhegi rese repepa rinotaridzika rakasiyana neanoonekwa, senge pearl bepa, rine inopenya photoelectric, tactile bepa senyeredzi. . Iine kubata kwakasiyana uye inogona kuvandudza giredhi rechiratidzo.
2.3 Kubva pamaonero ekubudirira kwemutengo, kana uchienzaniswa nemutengo wezvinhu zvebepa rakajairika, bepa rakakosha rinogona kunzi harina zvarinobatsira, saka rinowanzo kudhura 30% kupfuura mamwe.commonmapepa emidziyo munguva imwe chete, nekuti ine pretreatment process.
Kubva kumusoroe kuenzanisa, ndinotenda kuti munhu wese anogona kuona kuti kana iri kukurumidza, zviri nani kuti fekitari yebhegi yepepa isarudze zvinhu zvinowanzoparadzirwa mumusika. Kana iyo yakarongwa uye yakarongedzerwa mwedzi 1-2 yapfuura, unogona kusarudza kukwezva Ziso-inobata pepa rakakosha, sechishamiso kune vatengi, inogona kuve inoshanda zvakanyanya..
Kushandiswa kwemabhegi emapepa echipo muindasitiri yekurongedza kwakanyanyisa uye kwakakosha, nekuti ikozvino zvipo zvikuru zvinoda kurongedza kwekunze. Uye akareruka, anoyevedza uye akanaka echipo mapepa mabhegi ave iyezvino fashoni maitiro. Zvipo zvakasiyana zvine kurongedza kwakasiyana. Mapepa mabhegi akatiunzira rubatsiro rwakawanda muhupenyu hwedu. Havasi ivo chete vane hushamwari hwezvakatipoteredza uye vanogona kushandiswazve, asi kukosha kwavo kwekushandisa kuri kure nekuputira mabhegi epurasitiki atakamboshandisa. Uye mapepa emabhegi anoora uye akachengeteka panguva imwe chete. Inoshandiswa zvakanyanya mumaindasitiri akasiyana.
Thepaper baganogona kuvainoshandiswa muzvipo zvezororo uye zvipo zvebhizimisisebhegi rechipo chepepa, uyeinogona kuratidza tsika dzekutaura pakati pevanhu. Kubva panguva yekare munyika yedu, yakapfuudzwa nemitambo. Pane zvakawanda zvehutsika, zvinosanganisira tafura yehutsika, tsika yekugamuchira, tsika dzemagariro, tsika dzemhuri, nezvimwewo. Hunhu hwakasiyana hunokodzera zviitiko zvakasiyana. Asi kana uchitaurirana nevanhu, kupa zvipo kune mumwe nemumwe hazvidiwi chete pamagariro evanhu, asiwo pakukurukurirana kwepfungwa pakati pevanhu. Zvipo hazvigone kungowedzera kutaurirana kwekunzwa pakati pevanhu, asiwo kushanda sebhiriji rekubatana.
Mabhegi emapepa anogonawo kushandiswa mumuchato wezvipo zvekurongedza. Mabhegi emapepa ezvipo anogona kuwedzera kunakidza mamiriro emichato. Iye zvino varongi vemuchato vanowedzera vakagadzirira akasiyana masitayipi emabhegi emabhegi echipo. Aya mabhegi emapepa echipo anoshandiswa kurongedza zvihwitsi zvemuchato uye muchero unofadza kune vaenzi vanouya kumabiko. Bepa rerudzi urwuchipobhegi pamuchato rinogona kuwedzera mhepo inofadza yemuchato uye kuravira uye chimiro chemurongi. Iyo inonyanya kufarirwa nzira yekurongedza.
Mabhegi emapepa anogonawo kushandiswa mucosmetic packaging. Mabhegi emapepa echipo anogona kuratidza zvirinani zvinonaka uye zvepamusoro-giredhi cosmetics. Isu tinoona zvizorwa zvemhando dzese nemhedzisiro muzvitoro. Musikana upi asingadi runako? Kana izvi zvekuzora zvakaiswa mubhegi remapepa echipo rakanaka, hazvingogone kusimudzira zita rezita rezvizoro, asi zvakare kuvandudza giredhi rezvizoro uye kugadzira purofiti yakawanda kune vatengesi.
Kunze kwezvo, mabhegi emapepa anoshandiswa zvakanyanya musupamaketi, chitoro chekofi, nezvimwe.
Tichitarisa pamusika wemazuva ano, nehuwandu hwekuchengetedzwa kwemamiriro ekunze, misika yemabhegi emapepa yakavhurwa zvachose, uye kushandiswa kwemabhegi emapepa kwave kuchiwedzera. Ndezvipi zvakanakira zvainazvo pamusoro pemabhegi epurasitiki? Nhasi, Huaxin pepa bhegi fekitori ichakutora iwe kuti uzive zvakanakira mapepa emabhegi.
(1)EconomyFeature
Vatengi vazhinji vanogona kunge vaine kusanzwisisa kwakadarog izvozvobhegi remapepa rinotaridzika kureba uye rakakura, uye mutengo wacho unodhura zvakanyanya kupfuura bhegi repurasitiki, saka vanozeza kuishandisa. Muchokwadi, mapepa emabhegi ane hupfumi uye akachipa kupfuura masaga epurasitiki. Sei? Nekuti mabhegi epurasitiki anogona kungoshandiswa kamwe chete, uye huwandu hwekushandisa hwakanyanya kushomeka, nepo mapepa emabhegi anogona kushandiswa kakawanda, uye mapepa emabhegi ari nyore kudhinda mapatani.uyekutaura kwemavara kunonyanya kujeka. Nenzira iyi, bhegi remapepa rine mari yakawanda, uye kushambadza kwaro uye kukwidziridzwa kwaro kuri pachena.
(2)FkusagadzikanaFeature
Wese munhu anoziva kuti bhegi rechinyakare rekutenga epurasitiki riri nyore kupaza, uye kana iwe uchida kuita kuti rive rakasimba, rinotowedzera mutengo wekugadzira. Mapepa mabhegi ndiwo mhinduro yakanaka yedambudziko iri. Nekuda kwekuoma kwadzo, kusapfeka, uye kusimba, mabhegi emapepa egiredhi epamusoro haangogara chete, asiwo asingapindi mvura, anonzwa zvakanaka, uye ane chimiro chakanaka. Kunyange zvazvo mutengo wacho uchidhura kudarika mabhegi epurasitiki echinyakare, basa rayo rinokosha kudarika mabhegi epurasitiki.
(3)Advertising Feature
Icho chinhu chikuru chemabhegi ekutenga mapepa kuti ave nebasa rekushambadzira. Rudzi rwekudhinda rwebhegi rinotakurika rinopenya, dingindira rarinoburitsa rakajeka, uye rakasimba uye rinogara. Ingori "bhegi rekushambadzira rinoyerera". Kushambadzirwa kwekambani iyi kwakakura kwazvo kupfuura kwemabhegi epurasitiki echinyakare.
(4)Environmental Friendly Feature
Iyo bhegi yepepa ine kusimba kwepamusoro, kupfeka kusagadzikana uye kusimba, uye inoenderana nenharaunda, iyo isingazokonzerese kukuvadza kune zvakatipoteredza, ichideredza zvakanyanya kudzvanywa pakushandurwa kwetsvina yemumba yevanhu. Kuziva kwevanhu vemazuva ano nezvekuchengetedzwa kwezvakatipoteredza kuri kuwedzera kusimba uye kusimba, uye kushandiswa kwemabhegi emapepa kuri kuwedzera chete, iyo isarudzo yakanaka yekuti vanhu vatenge.
Kana zvasvika kumabhegi emapepa, isu hatina kujaira, iwo rudzi rwekurongedza kunowanzoshandiswa muhupenyu hwedu hwezuva nezuva. Asi kana zvasvika kune akajairirwa mapepa emabhegi, munhu wese anozobvunza, sei mapepa emabhegi achida kugadziridzwa? Mabhegi akagadzirwa akawanda anogona kushandiswa here? Ndeupi musiyano uripo pakati pemabhegi emapepa akajairwa uye akajairwa mapepa emabhegi? Pano tichakurukura muchidimbu nyaya iyi.
Brand marketing haina kumbova nyaya iri nyore. Kune akawanda gadziriro yezviziviso zvechigadzirwa, kuravira, ruzivo, mhinduro yemutengi, kuratidza, nezvimwe. Pfungwa yega yega inofanirwa kuitwa zvakanaka kuti uve nechokwadi chekuti zvigadzirwa zvako zviri mumoyo yevatengi. Seimwe yenzira dzakakosha dzekutaridza kurongedza kwechigadzirwa, mabhegi emapepa anoita basa rakakosha muhurongwa hwese hwekushambadzira. Nekudaro, bhegi remapepa rine mukurumbira harigone kuburitsa hunhu hwechigadzirwa uye kukosha kwechigadzirwa, saka mutengesi anofunga kugadzira bhegi rekurongedza remapepa echigadzirwa, uye shandisa iyi yakakosha kurongedza kumisa mutsauko pakati pechigadzirwa uye. zvimwe zvigadzirwa, kuitira kukwezva vatengi. Mushure mezvose, kuchinja kwemusika kune miniti neminiti. Kunyangwe iri yakapfuura kushambadzira kweTV kana kukwidziridzwa kwazvino, dingindira rimwe hariparadzaniswe, uye ndiko kuwedzera kutengesa. Kugadziriswa kwemabhegi emapepa kunogona kugadzirisa dambudziko iri kusvika pamwero mukuru, kuitira kuti vatengi vazvirangarire kana vangoshandiswa.
Iwo mabhegi emabhegi ekugadzirisa anogona kusimudzira pfungwa yemutengi yeruzivo. Iwo akagadziridzwa mapepa emabhegi anogona kugutsikana zvese kubva pakukura kwechigadzirwa kana kubva kune zvepfungwa zvinodiwa nevatengi. Zvisinei, ukuru uye magadzirirwo emabhegi emapepa ehurumende akafanana, asingakwanisi kusangana nevatengi'need. Iwo akagadziridzwa mapepa ekutenga mabhegi anogona kushandiswa zvinoenderana nemamiriro chaiwo, ayo anogona kunyatsogadzirisa dambudziko rezvinodiwa nevatengi, uye vatengi vanozotengawo zvigadzirwa nekuti dhizaini yehukuru, chimiro, nezvimwe zvemabhegi emapepa zvinoenderana nezvavanoda.
Kugadziriswa kwemabhegi emapepa kunogona kuita kushambadzira, saka, zvinodikanwa kumisikidza brand yekambani panguva yekudhinda uye kupinda mukati mebasa rekutenga kwevatengi. Paunenge uchigadzira bhegi pepa, teerera kune imwecheteyo chimiro sechigadzirwa. Iyo yakasarudzika dhizaini yebhegi bhegi inogona kusiyaniswa kubva kune mamwe mapepa emabhegi magadzirirwo. Kuchenjerera kunofanira kubhadharwa pakuonekwa kwezvitaera, nekuti mazuva ano vanhu vari kuda kuziva nezvezvinhu zvitsva, kushandisa kuda kuziva kwevatengi kuvasimudzira kuti vakoshese chigadzirwa, kuitira kuti vawedzere kutaridzika kwechigadzirwa, vobva vamukurudzira kutenga. chigadzirwa. Kana iyo yakagadzirwa bhegi bhegi yakakurumbira, haizokweveri kutarisa kwevatengi, saka haizozadzisi chinangwa chekusimudzira kutengesa. Iyo yakagadziridzwa zvinhu zvebhegi repepa inofanirawo kuve yakasvibira uye ine hushamwari kwezvakatipoteredza, kuitira kudzivirira kutambisa zviwanikwa.